Journalist by training, strategist by instinct. Mehak Sachdeva spent the first chapter of her career in a newsroom - learning to find the story before it was obvious, and to ask the question nobody else thought to ask.

That instinct followed her into advertising and never left. Over 13 years, she has worked with 500+ brands from global names like Sony, Walt Disney, Motorola, and Manchester United to founders building something from scratch for the very first time. She has coined taglines that outlived their campaigns, created IPs that became the largest in their category, and directed documentary series that changed how an entire profession sees itself. In 2024, she founded Yellow Fox - a creative strategy and production studio built on one belief: that the right idea, told the right way, changes everything.

She is also the creator of Fox Files, a series about the art of noticing. The patterns hidden in plain sight. The decisions behind the details. Because curiosity, for Mehak, has never been a hobby. It's the sharpest tool she has.